Advanced training methods ensure the participants in all AMG Driving Academy
	    events are quickly in touch with the fundamentals of driving dynamics and
	    allow them to discover the limits of man and machine in a danger-free
	    environment. A racing pulse and broad smile come as standard. Data recording
	    techniques refined in motorsport are used to record not only individual sector
	    and lap times, but also lon-gitudinal and lateral acceleration. This enables
	    the team to conduct fast and precise analysis of each participant's progress.
	    Depending on the event, the programme also features sports medicine input
	    from official Mercedes-Benz DTM motorsport doctor, Dr Markus Schmitt and
	    a sports physiologist.
	     
	     AMG MASTERS "Sports Trophy" offers a unique
	    prize
	     
	    Ensuring a racing heart and maximum car control are the aims of the AMG MASTERS
	    "Sports Trophy". This extremely exclusive and top-class AMG competi-tion
	    series sees the participants benefit from intensive and individual race circuit
	    training, combined with input from the field of sports medicine. AMG specialists
	    use their vast pool of expertise to work out a personal chassis set-up with
	    each indi-vidual participant. In 2009 the three or four-day events are taking
	    place at Sachsen-ring (Germany), Zandvoort (Netherlands), Brno (Czech Republic)
	    and the Ascari Race Resort in Spain. 25 drivers at each of the four events
	    collect points towards an overall score. Awaiting the winner is a quite unique
	    first prize: the chance to drive this year's AMG Mercedes C-Class from the
	    DTM.
	     
	     Wintry driving pleasure in Swedish Lapland
	     
	    A very special experience is offered by the AMG Winter Sporting event, which
	    takes place in Arjeplog, Sweden - not far from the Arctic Circle. Participants
	    drive the AMG high-performance cars provided exclusively on a closed-off
	    ice surface. All the cars are fitted with special spike tyres, which ensure
	    a precisely de-fined level of grip. A wide-ranging support programme for
	    the event characterised by a typical local atmosphere rounds off the four-and
	    five-day events in Swedish Lapland. Also included is a ride in the AMG Ice
	    Taxi, a specially prepared AMG car fitted with the special spike tyres used
	    by FIA WRC rally cars. Since the beginning of 2009 participants in the AMG
	    Winter Sporting event have been able to enjoy the facilities of the newly-built
	    AMG Lodge which nestles in the breathtaking landscape of Swedish Lapland.
	    The AMG-owned hotel on Mount Galtis near Arjeplog provides a fabulous view
	    over the forests and lakes of the region. The exclusive rooms, excellent
	    restaurant and large spa area including swimming pool and fitness studio
	    guarantee a thoroughly pleasant stay.
	     
	     AMG high-performance cars double up as cars
	    for hire
	     
	    Depending on the type of event, the participants drive either their own AMG
	    cars or AMG high-performance models laid on by the AMG Driving Academy. There
	    are also cars for hire, e.g. the C 63 AMG, SLK 55 AMG, CLS 63 AMG with the
	    Performance Package, the SL 63 AMG or the CLK 63 AMG Black Series. Standard
	    features of all AMG events, meanwhile, are top-class hospitality - including
	    culinary specialities - and accommodation in high-class hotels.
	     
	     Incentives for companies: an unforgettable
	    experience
	     
	    The AMG Driving Academy also arranges complete incentive packages for compa-nies,
	    customers and business partners. These may take the form of lifestyle-oriented
	    events along the lines of an EMOTION tour or intensive race circuit training
	    at Hockenheim, Spa and Ascari or other race circuits. Whichever option you
	    choose, AMG will be pleased to put together a tailor-made programme to suit
	    the occasion. For more details on dates and further information go to
	    www.mercedes-amg.com/driving-academy or contact the AMG Driving Academy hotline
	    on +49 7144 302-575.  |